Simplifying Business for Makers
Arvo is a product management web platform designed specifically for independent handcraft makers. It simplifies essential business operations—including inventory tracking, precise cost calculation, and financial insights—into a single, cohesive experience.
TIMELINE
September - December 2025
ROLE
UI/UX Designer
TOOLS
Figma, Jira, Confluence
FOCUS
Responsive Web App
The Problem
"Independent makers often manage sales through messy spreadsheets and handwritten notes. This manual process leads to pricing errors, stockouts, and a complete lack of clarity on whether their passion is actually profitable."
The Solutions
Arvo provides an all-in-one platform that centralizes inventory, expenses, and sales tracking. We visualize business performance through intuitive dashboards and simplify complex cost calculations using AI-powered insights.
Core Features
Who we're building for
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Amira, 27
ASPIRING MAKERS
Starts with passion, but struggles with the business side. Needs an easy way to track expenses and prevent overstocking materials.
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Marcus, 35
BUSINESS OWNER
Operating a growing brand. Needs scalable systems and high-level financial insights to plan his next big collection.
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Linda, 48
HOBBY SELLER
Sells occasionally on weekends. Technology shouldn't be a barrier. Needs simple, intuitive tools that just work.
Visual Identity
Typography
Colour Palette
Evolution of UI
PHASE O1: LOW-FIDELITY
PHASE O2: HIGH-FIDELITY